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Friday, April 12, 2013

How to Kick Ass at a Job Interview



First of all before the interview, do at least the most basic level of research on the company you’re applying to. I was wildly shocked by how many people showed up for an interview with me having not even looked at our company website. It’s important for a few reasons: One an employer can use this as a quick and dirty way to assess your diligence. Frankly if you show up to an interview having not even checked the company website you’re not diligent. Two, you can speak more intelligently about the company, their challenges and the job itself. Lastly, you can begin to evaluate whether you actually want the job and see what additional information you want.

During the interview there are a few strategies I recommend. One, whenever possible, turn the tables so that the interviewer is qualifying themselves and selling the job to you. You do this by asking the right questions about the company and the position. On the surface you are gathering information but the undertone is asking, why should I come work for you? This is a good strategy for a number of reasons. First, you want to properly understand the company and the position. It’s no good if you get yourself a job but it’s a shitty one. Once you’re going through the pain and the ecstasy of a job search you might as well find a longer term solution rather than a short term band aid. Similarly an employer wants someone who wants their job not any job. Two, probing and asking the right questions shows you’re intelligent and that you think things through. Three, once you’ve demonstrated that you properly understand the company and the position, you come off as less full of shit when you tell the potential employer that you’re very well suited for the job. Lastly, getting someone to qualify themselves to you is a very effective psychological ploy. It leverages the concept of cognitive dissonance.

Cognitive dissonance is the idea that a person feels unsettled or experiences cognitive dissonance when their beliefs and behaviors are inconsistent with each other. People will then look to change either their beliefs or behaviors in order to restore consistency. Cognitive dissonance affects many aspects of daily life. If you spend a lot of time taking piano lessons and you dislike playing piano you’ll feel silly about yourself. To resolve this you’ll either stop playing piano (change in behavior) or start to like playing piano (change in belief). Similarly if an employer finds themselves engaged in the behavior of trying to persuade you that he is offering a good job, he will feel silly about himself if he doesn’t think you are a good job candidate. To avoid feeling silly he will subconsciously begin to like you.

Cognitive dissonance has a very strong influence on people. Don’t underestimate its effect. Incidentally the exact same principle applies to attracting women. Whenever possible avoid qualifying yourself to women. You will improve your chances with a girl considerably whenever you can stop persuading her that you’re a worthy mate and get her to start trying to persuade you.
In general both with jobs and with women just remember you are there to try and prove your worthiness but you are also there to assess whether the job or the girl is worthy of you.
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When applying for a job it helps to create the impression that you have competing options. Again, this parallels meeting women perfectly. Human nature is to want what others want. This is a big part of why I so strongly recommend asking evaluative questions during interviews. Someone who has multiple employers competing for their services wants to know a lot about each opportunity to help them decide. When someone doesn’t care to learn about the company or position it’s usually because they have few other options and are happy to take any job they can get. Similarly whenever possible it helps to look for a new job while you still have your old one. Your old job serves a viable alternative to the job you are applying for.

I also think it’s a shame that so many people are too shy to ask about compensation. It’s a perfectly reasonable question. Part of the interview process is you evaluating whether you want the job. How can you make such a decision and weigh the job against competing options without knowing how much you’ll get paid. If an employer doesn’t volunteer the information, ask confidently and without hesitation.

Some companies have a structured hiring processes and have a built in time line for when they will make a decision to hire you or not. I think it’s great when a company has this structure. Unfortunately most companies do not and it’s easy to get in a loop where you are perpetually waiting for an answer one way or another. In the absence of the company bringing structure to the hiring process, it’s important that the job applicant does. Ask about what the next step is and when possible politely establish a timeline.

Many people fear establishing a timeline because they would hate to rush an employer who might have hired them had they only had more time. I suggest that scenario while theoretically possible is rare. I prefer to be told no and move on with my life then to be strung along with a maybe. More importantly, I’m confident that many people fail to get jobs due to the employer’s indecision and you increase your chances of getting the job by pushing for a decision one way or another.

When I first graduated from school I was unemployed for nine months. Then I finally had a successful interview. I inadvertently did something very clever. When I saw the interview was going well, I asked them what their timeline was for making a decision. They told me sometime within the next month or two. This is the type of answer which can put you in an endless loop of indecision. I told them I had a job offer from an investment firm and had committed to let them know if I would accept within the next week. I said that I didn’t expect an answer from them within one week but I would appreciate if they could at least get back to me to let me know if they were seriously considering me. This way, if they were considering me I could get back to the investment firm and ask to push back my deadline. They agreed to my request and in fact called to offer me the job an hour after my interview.
I did two things very well here. One, I created the impression that I was highly in demand. (I did have a competing offer but in truth it was a shitty one) Two, in a non-threatening way I created a timeline. I didn’t give the employer an ultimatum but in a respectful, tactful way I got them to commit to a concrete date.

Applying for a job is very analogous to a sales process. In fact you’re selling yourself.  And any good sales person will tell you it’s crucial that you create a structure to the process and create a track towards making a decision one way or another. The people interviewing you are real people who have day to day responsibilities that have nothing to do with hiring you. It’s very easy for them to put making a hiring decision on the backburner and forget about you. You’re doing them a favor and increasing your odds relative to other candidates if you can establish a clearly defined course for the hiring process.
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When you’re offered a job, if the employer doesn’t have a cemented pay scale don’t be shy to ask for more money. It is much easier to negotiate for more money upfront than down the road. Plus most employers provide annual increases on a percentage basis so a higher starting salary will have a ripple effect for your entire time with an organization. An employer has gone through the time consuming, tedious task of searching for a new hire and finally decided on you. He won’t want to settle for someone they liked less or start the whole process over again over a few shekels. Don’t be greedy but ask for what you’re worth and what you feel an employer would reasonably be willing to pay.


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